Supports the Outreach/Transition Support Contact Call Center Program directing and overseeing communications programs that effectively describe and promote the organization and its products and services. The inTransition Program offers specialized coaching and assistance to support Service members receiving mental health and/or moderate to severe TBI care who are relocating to another assignment, returning from deployment, transitioning from Active Duty to Reserve Component, Reserve Component to Active Duty, or preparing to leave military service. Leads all exhibit support to include planning, tracking, coordination and on-site exhibit support and manning. Writes conference/report summaries and makes recommendations for improved strategies (written materials, talking points, etc.).
*Position is contingent on program contract being awarded to Leidos.
- Suggests promotional campaign ideas in various types of media, as well as counsels top management on effective communication strategies.
- Works with Defense Center of Excellence (DCoE) subject manager experts (SMEs) on the development of written outreach materials for dissemination.
- Works closely with DCoE Component Centers on targeted web-based outreach support to specific audiences.
- Oversees and provides outreach and dissemination support to Non-governmental Organizations (NGOs) and Veteran Support Group Organizations (VSOs) which involves promoting awareness of DCoE’s Psychological Health (PH)/Traumatic Brain Injury (TBI) initiatives through activities that include: organizing presentations at conferences, creating and managing exhibits geared towards NGOs and VSOs; outreach through video teleconference (VTC) meetings and SharePoint, etc.
- Collaborates with the Program Manager (PM) to develop strategic plan for partnerships, collaborations in order to disseminate DCoE PH, TBI products.
- Serves as a contact for all conferences.
- Coordinates and promotes conferences.
- Provides on-site participation at conferences and Yellow Ribbon events providing presentation support, and manages exhibit and related staffing.
- Follows up with any contacts made at events, conferences and Yellow Ribbons.
- Provides logistics memos and after-action reporting.
- Performs and manages any and all tasks and activities required to inform military communities about DCoE (Defense Centers of Excellence) services and motivate target audiences to engage in these services.
- Manages complex, cutting edge, high-quality, competitive, customized, multi-media marketing communication strategies, writing and tactical support for a variety of military personnel and military family audiences.
- Partners and coordinates with governmental and non-governmental organizations to promote services.
- Provides outreach to military treatment facilities.
- Coordinates site-visits and training, video conferencing, reporting, and inventory management.
- Identifies and works with subject experts to obtain accurate insight as it relates to content at hand.
- Supervises and oversees proper usage of DCoE brand, logo and brand attributes in all print and electronic materials.
- Separately reviews and edits DCoE marketing communications materials created by internal subject experts.
- Manages inventory budget, tracking, ordering, and purchasing systems.
- Manages and coordinates on-line material ordering website.
- Reports directly to the PM, who oversees the performance of all Marketing/Communications Consultants and ensures all essential tasks are completed in a timely manner.
- Works on-site at DCoE, unless assigned to work off-site by the PM and approved by the COR.
- Bachelors’ degree in marketing related field, Graphic Design, or closely related area required. 4 additional years’ experience within similar work setting in lieu of bachelors’ degree.
- 8+ years’ military communications experience.
- At least one year experience working in a DoD or VA health-related setting.
- Minimum of 5 years of experience presenting and disseminating information about TBI and psychological health in the military and writing about these topics; strong research methods and data analytic skills.
- Knowledge of the principles and methods of oral and written communication and skill sufficient to develop a wide variety of complex written and visual informational materials. Knowledge of technical and professional guidelines applicable to communication initiatives such as libel and copyright laws, Privacy Act implications regarding the release of information, and relevant DoD regulations and practices.
- Skill in using software applications in the development of communications products such as web design and content, brochures, briefing materials, and marketing tools.
- Excellent oral and written communicator with strong interpersonal skills and ability to establish sound working relationships with military, veteran, and civilian community agencies and organizations.
- Extensive understanding military culture and protocol with military experience or significant experience working in a military service environment are required.
- Experience in writing about military psychological health and TBI for the lay audience as demonstrated by serving as the author or editor of a published book or other similar major work for the general market.
- Experience marketing and communicating with the veterans, military, and disability communities.
- Ability to communicate rapidly and succinctly verbally and in writing to respond to requests from military leadership, constituent groups, the media, Congress, and the Executive Branch.
- Familiarity with the NGOs, VSOs, academic community, disability groups, and their leadership with pre-established contacts and relationships with these groups and their members.
- Understanding of the veterans, military, and disability communities with an appreciation of each community's respective culture, language, and communications.
- Ability to develop and deliver information briefs and present information accurately and succinctly to a wide variety of audiences and stakeholders.
- Ability to use technology to support marketing activities.
- Skill in assessing marketing and technology needs to accomplish goals and objectives, evaluate program results and effectiveness, and recommend and/or implement solutions for improvement.
- Ability to work collaboratively inside/outside DCoE on a variety of projects/programs/initiatives.
- Superior writing, editing, analytical and proofreading skills, including experience in writing for marketing communications; both traditional and new and cutting edge mediums and solid experience in writing for different audiences.
- Experience in planning and implementing social media campaigns.
- Ability to prioritize and organize multiple projects and to supervise others.
- Advanced knowledge of Microsoft Office suite and PDF applications.
- Advanced web-based communication skills required.
- Must be U.S. citizen.
- Position may require up to 50% travel.
External Referral Bonus:Ineligible
Potential for Telework:No
Clearance Level Required:Public Trust
Travel:Yes, 50% of the time
Scheduled Weekly Hours:40
Job Family:Marketing Communications
Leidos is a Fortune 500® information technology, engineering, and science solutions and services leader working to solve the world’s toughest challenges in the defense, intelligence, homeland security, civil, and health markets. The company’s 38,000 employees support vital missions for government and commercial customers. Headquartered in Reston, Va., Leidos reported annual revenues of approximately $11.09 billion for the fiscal year ended January 3, 2020. For more information, visit www.Leidos.com.
Pay and Benefits
Pay and benefits are fundamental to any career decision. That's why we craft compensation packages that reflect the importance of the work we do for our customers. Employment benefits include competitive compensation, Health and Wellness programs, Income Protection, Paid Leave and Retirement. More details are available here.
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Leidos will never ask you to provide payment-related information at any part of the employment application process. And Leidos will communicate with you only through emails that are sent from a Leidos.com email address. If you receive an email purporting to be from Leidos that asks for payment-related information or any other personal information, please report the email to [email protected].
Commitment to Diversity
All qualified applicants will receive consideration for employment without regard to sex, race, ethnicity, age, national origin, citizenship, religion, physical or mental disability, medical condition, genetic information, pregnancy, family structure, marital status, ancestry, domestic partner status, sexual orientation, gender identity or expression, veteran or military status, or any other basis prohibited by law. Leidos will also consider for employment qualified applicants with criminal histories consistent with relevant laws.