To our valued Leidos candidates:

Coronavirus is on everyone's mind with the effects being felt around the world. The markets are volatile, and we're all concerned for the health and safety of our families, friends, and colleagues. Please know that we're taking all necessary measures to safeguard our employees, customers and the communities in which we live, including following all recommended best practices around social distancing.

With that in mind, in an abundance of caution, we are canceling all face to face career events, such as job fairs and open house events. In the coming days and weeks, we will be hosting career events virtually, using our online chat tools so that we may continue our hiring practice safely and securely. You can find available virtual career events at https://career-events.leidos.com.

We are using telephone meetings and online chats via Brazen to conduct interviews and hiring discussions, and we are offering options for video interviews so that you can have a virtual face to face meeting with your potential new leader. We do not conduct interviews or extend offers via text or chat based social media, such as WhatsApp or MySpace.

Leidos will never ask you to provide payment-related information at any part of the employment application process, nor will Leidos ever advance money as part of the hiring process. And Leidos will communicate with you only through emails that are generated by Leidos.com automated system. If you receive an email purporting to be from Leidos that asks for payment-related information or any other personal information, please report the email to Chris Scalia, Leidos’ Senior Vice President of Talent Acquisition, at [email protected].

As a company, as a country, as a world, we have confronted challenging moments before. We are confident that, guided by our values and the strength of our community as well as the commitment we have to the important work we do each day, we will find our way through this time together. We will do this with the care and concern for one another and the common good that defines. Please keep those impacted by the virus in your thoughts.

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Job #: R-00072183
Location: Remote, US
Category: Marketing Communications
Schedule (FT/PT): Full Time
Travel Required: Yes, 10% of the time
Shift: Day
Potential for Telework: Yes, 100%
Clearance: None
Referral Eligibility: Eligible
Referral Bonus Amount: $2000
Group: Health

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Description

Job Description:

The Health Digital Solutions (HDS) Marketing Lead is a professional charged with a large scope of responsibility:  creating, monitoring, measuring, and analyzing the effectiveness of HDS marketing initiatives as they relate to the overall HDS goals. The HDS Marketing Leader will work closely with sales and solutions teams ensuring that all sides are optimized to deliver solutions content, marketing pipeline, social media campaigns and more! A role called "smarketing." The Marketing Lead make projections about the quality of the sales and marketing pipeline and spot efficiencies that will make HDS work better as a whole. 

Job Description:

As the HDS Marketing Lead, you will be responsible to develop a short and long-term strategy for the Leidos brand awareness across the non-federal healthcare market.  In support of this strategy, you will work to create scalable processes that ensure best practices in lead generation and database management. You will be working in a fast-paced environment managing multiple projects at once.  The Marketing Leader will also be accountable for HDS digital success with various social media organizations.  Create and execute HDS online content

Responsibilities:

  • Develop a multi-year strategy, with measurable milestones, to enhance the Leidos brand across the non-federal healthcare IT market.
  • Direct the access and utilization of HDS’s formal relationships between Leidos and CHIME, HIMSS, Gartner, Everest, and others as appropriate
  • Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads
  • Establish and maintain scalable processes that ensure best practices in campaign and lead management
  • Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact
  • Analyze marketing and sales data to develop insights and make recommendations on areas for optimization
  • Monitor and maintain data quality within the marketing database
  • Evaluate new technologies and add-on applications to improve and optimize marketing team performance
  • Create 1–2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (i.e., ebooks, whitepapers, infographics, guides, templates, etc.)
  • A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions
  • Proficiency with Adobe Creative Suite (particularly Photoshop and InDesign)
  • Create shareable content appropriate for specific networks to spread both our brand and our content
  • Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences
  • Run regular social promotions and campaigns and track their success i.e., Twitter chats, LinkedIn discussions, etc.)
  • Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals
  • Drive consistent, relevant traffic and leads from our social network presence
  • Explore new ways to engage and identify new social networks to reach our target buyers
  • Track, measure, and analyze all initiatives to report on social media ROI

Requirements:

  • Typically requires a BA degree and 12 - 15 years of prior relevant experience or Masters with 10 - 13 years of prior relevant experience in Healthcare IT
  • Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Proficiency in marketing automation systems (like HubSpot) and integrating those systems with other technologies
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Technically capable, excellent communicator, and a desire to improve processes
  • Successful experience building audiences both online and offline
  • Be prepared to provide a portfolio of work

Pay Range:

Pay Range $101,400.00 - $156,000.00 - $210,600.00

#Remote

Covid Guidance for the US

In order to enter Leidos facilities in the U.S. and to attend Leidos events outside our facilities, employees are required to be vaccinated for COVID-19 or maintain proof of a negative COVID-19 test within 96 hours of entry. In addition, we are receiving guidance from certain customers that onsite contractor personnel will need to be fully vaccinated to access customer facilities. If you are not vaccinated, please consider getting your COVID-19 vaccination as soon as possible. If you have any questions, please contact your Talent Acquisition POC. 

About Leidos

Leidos is a Fortune 500® technology, engineering, and science solutions and services leader working to solve the world’s toughest challenges in the defense, intelligence, civil, and health markets. The company’s 44,000 employees support vital missions for government and commercial customers. Headquartered in Reston, Virginia, Leidos reported annual revenues of approximately $13.7 billion for the fiscal year ended December 31, 2021. For more information, visit www.Leidos.com.

Pay and Benefits

Pay and benefits are fundamental to any career decision. That's why we craft compensation packages that reflect the importance of the work we do for our customers. Employment benefits include competitive compensation, Health and Wellness programs, Income Protection, Paid Leave and Retirement. More details are available here.

Securing Your Data

Beware of fake employment opportunities using Leidos’ name. Leidos will never ask you to provide payment-related information during any part of the employment application process (i.e., ask you for money), nor will Leidos ever advance money as part of the hiring process (i.e., send you a check or money order before doing any work). Further, Leidos will only communicate with you through emails that are generated by the Leidos.com automated system – never from free commercial services (e.g., Gmail, Yahoo, Hotmail) or via WhatsApp, Telegram, etc. If you received an email purporting to be from Leidos that asks for payment-related information or any other personal information (e.g., about you or your previous employer), and you are concerned about its legitimacy, please make us aware immediately by emailing us at [email protected].

If you believe you are the victim of a scam, contact your local law enforcement and report the incident to the U.S. Federal Trade Commission.

Commitment to Diversity

All qualified applicants will receive consideration for employment without regard to sex, race, ethnicity, age, national origin, citizenship, religion, physical or mental disability, medical condition, genetic information, pregnancy, family structure, marital status, ancestry, domestic partner status, sexual orientation, gender identity or expression, veteran or military status, or any other basis prohibited by law. Leidos will also consider for employment qualified applicants with criminal histories consistent with relevant laws.

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